Alteryx Datathon | Disney's Business Case

Data cleaning and manipulation to fix and create financial tax reports using Alteryx and data analysis in Tableau

ALTERYXTABLEAUFINANCIAL DATA

3 min read

This project was completed as part of a datathon where our team was given fictional data for a real business case, and our task was to fix the tax report from the previous year and create a report for the following year using Alteryx and Tableau. The team was given several tables as input and used various Alteryx tools such as join, union, filter, multi-row formula, multi-field formula, formula, select, data cleaning, transpose, cross-tab, and find-replace for data manipulation.

We ensured that the workflow was documented with comments at each step, which made it easier for others to understand and make adjustments in the future. The workflow was designed to keep the input tables on the right side and work toward the left side. This ensured consistency and made it easier to automate the process if the raw input data remained consistent from year to year.

After generating the reports, we used Tableau to join the tables by company code and draw insights. We were able to identify companies that were dropped or acquired, the top-performing companies, and the ones with the largest losses. This analysis was also performed by country and compared year-over-year changes in profits and headcount.

Based on the insights, the team recommended further analysis of two companies, and Belgium, which had a significant impact on profits. Overall, this project showcased the effective use of Alteryx and Tableau for data manipulation, analysis, and reporting.

Overview

Why is This Process Important for a Business

Fixing Report -- Workflow

Creating Report -- Workflow

Key Points to Remember

Tableau Dashboards

Entity Movement

Top and Bottom Performing Companies

  • 3 Companies continue to be in the top 5!

  • 2 of the companies moved from being in the bottom 5 in 2020 to making a profit in 2021

  • The company with the largest loss in 2020 continued to have the largest loss in 2021 but an exponentially greater loss

2020 Dashboard

2021 Dashboard

Top and Bottom 10 by Country

  • Japan was the most profitable country in both years

  • Belgium was the least profitable country in both years

Top/Bottom 10 Headcount changes and Their Profit Change

  • Why would a company that increases its headcount by 50% would have a profit change of - 529%

  • What type of policies did the companies that lowered their headcount by 99% that they had a profit change of 96%+?

Disclaimer:

This dataset was created for the sole purpose of being utilized in an Alteryx Datathon event. The use of this dataset for any other purpose is expressly prohibited.

All data included within is fictitious and in no way represents actual legal entity or financial data of The Walt Disney Company and its Subsidiaries. This includes but is not limited to: General Ledger data, Headcount, Legal Entity Master Data and addresses, and Income Tax Paid and Accrued.